Keep the Blood Flowing
Graphic design, art direction, illustrator
Project Overview
My first collaborative college project, the goal was to expose us to the thinking behind developing a campaign-able idea. The only criteria was that it had to be for promoting awareness. The selection of Diabetes Canada was from my partner, who had personal insights into the topic.
My Contributions
I was in charge of developing the posters, since this was right at the start of first semester nobody had a whole lot of experience working with Adobe products. I chose to use illustrator after realizing that a giant realistic eyeball was actually really disturbing to look at.
I don't tend to use Illustrator when designing, Photoshop is certainly my preferred program, but sometimes Illustrator is the right tool for the job.
